28
Mar
The Rise of the Beard Gang: A Cultural Movement Fueling the Men’s Grooming Industry
The African beauty industry is witnessing a fascinating shift – the beard is no longer
25
Mar
Beauty and the Machine: Tech-enabled Innovation in the Beauty Sector
The cosmetics, beauty, and makeup industry is undergoing a transformative phase globally, with technology playing
14
Mar
Understanding the Evolution of Africa’s Beauty Scene: Trends, Brands, and Sustainable Solutions
The African beauty sector, once a hidden gem, now dazzles with authenticity, innovation, and a
15
Feb
Exploring The Rise of Natural Beauty among African Consumers
Gone are the days when beauty routines were dominated by chemically laden concoctions. Today, a
01
Feb
Unveiling Beauty’s Future: Top Trends Shaping the industry in Africa in 2024
Africa’s beauty industry is flourishing, fueled by rising disposable incomes and a growing emphasis on
04
Dec
Elevate Your Beauty Brand in Africa: Insights and Strategies to consider in 2024
The African beauty and cosmetics industry is a dynamic and rapidly growing market, with a
24
Aug
The Power of Influence: How Social Media is Transforming the African Beauty Market
With an ever-increasing number of beauty enthusiasts, bloggers, and influencers engaging on popular platforms like
26
Apr
Skin Bleaching: Beauty Fad or Here to Stay?
Skin bleaching, also known as skin lightening or whitening, is a controversial trend that has
Our teams possess extensive in-market experience that drives measurable growth for brands. Please reach out to us to learn more.